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Content Marketing Campaign – Green Gatherings
Project type
Content Marketing Strategy
Short Intro
A content-led product launch strategy for a sustainability-focused startup, covering market research, brand identity, and launch-ready content assets to drive awareness, lead generation, and early sales.
Focus & competencies
Focus: Content marketing strategy · Product launch · Brand storytelling
Skills & tools: Market & competitor research · Buyer personas · Brand guidelines & positioning · Blog & landing page strategy · GA4 · Mailchimp · WordPress · Canva · Adobe design tools · Generative AI (ChatGPT, Perplexity, Hemingway, DALL·E) · Performance tracking
View Full Case Study (PDF)
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